Thursday, May 14, 2009

Bra Fitting 101

Sports bra manufacturer Moving Comfort estimates that 75-80% of women wear the wrong size bra. Wearing the wrong size bra can have dramatically negative consequences. An ill-fitting bra is uncomfortable, can easily cause chafing, restricts or inhibits range of motion and can result in long term damage to or sagging of a woman's breast tissue.

If you surf the internet looking for bra fitting methods, you'll rapidly discover there are multiple ways to address the question. To help you better understand bra terminology and get you on your way to a better fit, we've put together a Sizing Guide on our website.

You can find that guide at:

If you're unhappy with your current bras, and have been looking for an excuse to pick up some new ones, now is a great time to check the selection at We are running a promotion on all sports bras from now through May 31st. Find all the details here:

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